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Our blog explores questions surrounding tourism, tourism innovation, changing markets, product development and untapped opportunities that we identify globally, and especially in Africa which is a major untapped market.

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Daniella Sachs

Jul 1, 2021
4 min

What's So Bad About Disneyland?

I remember the first time I experienced Disneyland. I was only 3 years old, yet the memories left an indelible imprint on me. To this day...

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6 Surprising Ways Africa is Not Marketed

Daniella Sachs

May 26, 2021
4 min

6 Surprising Ways Africa is Not Marketed

As Africa month comes to a close I wanted to take a moment to celebrate this vast continent of ours. A continent so diverse, so complex,...

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What is the FUTURE of CONSERVATION TOURISM?

Daniella Sachs

May 20, 2021
3 min

What is the FUTURE of CONSERVATION TOURISM?

Conservation tourism has been pummelled into the dust by Covid. It is no wonder that now battled and bruised, conservation areas are...

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Daniella Sachs

May 6, 2021
3 min

Do we need to DECOLONISE Tourism?

I must be honest with you; this is a piece that I have been sitting on for some time. Not because I have doubted the need to start this...

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Daniella Sachs

Apr 22, 2021
3 min

What is Wrong with Tourism?

I remember the first time that tourism left an indelible imprint on me. It was 2004, and I was but a young South African architecture...

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Daniella Sachs

Apr 14, 2021
3 min

Why African Culture Will Blow You Away

What does the word "Africa" conjure up for you? Is it the vast plains shimmering underneath the midday sun? Is it the leisurely loping...

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Daniella Sachs

Apr 7, 2021
2 min

Do People Buy Agritourism?

I remember how the excitement happily bubbled up within me. We were on a train, clouded in mist, climbing up the verdant hills of Sri...

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Daniella Sachs

Mar 31, 2021
5 min

Why Africa's BIG 5 is a FALLACY

It always strikes me as quite bizarre that Africa is known best for its Big 5 when it has so much to offer. Who came up with that after...

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If Africa's regions were travellers this is who they would be

Daniella Sachs

Mar 17, 2021
4 min

If Africa's regions were travellers this is who they would be

I have spent the whole of Covid drooling over Africa. In all seriousness. I was tasked by the African Union to map and profile tourism...

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